{"id":23266,"date":"2024-09-02T09:38:53","date_gmt":"2024-09-02T01:38:53","guid":{"rendered":"https:\/\/staging.sweecheong.com.my\/?p=23266"},"modified":"2025-09-25T19:04:43","modified_gmt":"2025-09-25T11:04:43","slug":"a-voyage-into-the-world-of-rolex","status":"publish","type":"post","link":"https:\/\/staging.sweecheong.com.my\/ms\/rolex\/world-of-rolex\/a-voyage-into-the-world-of-rolex\/","title":{"rendered":"Pelayaran ke dalam dunia Rolex"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”d0af8aba-d997-42cf-8895-4dfa1f112c75″ background_color=”#f9f7f4″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_heading title=”A voyage into the world of Rolex” _builder_version=”4.27.0″ _module_preset=”69ee4e5e-5969-49f9-85b0-125770ca3661″ custom_margin=”||20px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_heading][et_pb_text _builder_version=”4.27.0″ _module_preset=”982c8a8b-87f2-4318-8033-8604617dbdc4″ text_text_color=”#212121″ link_text_color=”#127749″ custom_margin=”||20px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Hans Wilsdorf benar-benar yakin akan kebolehan manusia untuk berinovasi dan menerpa kecemerlangan.<\/strong><\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Diterbitkan pada 9 April 2024<\/strong><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”fc8fdbb6-ecb4-44a6-bc79-fb3e0f414bda” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-wmfinalassembly_2201fl_004-landscape.jpg” alt=”Assembling Rolex Parts – Swee Cheong Watch” disabled_on=”on|off|off” _builder_version=”4.25.1″ _module_preset=”_initial” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-wmfinalassembly_2201fl_004-portrait.jpg” alt=”Assembling Rolex Parts – Swee Cheong Watch” force_fullwidth=”on” disabled_on=”off|on|on” _builder_version=”4.25.1″ _module_preset=”_initial” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Lebih daripada 100 tahun selepas penciptaan jenama, falsafah pengasas kini lebih menyerlah, daripada pembuatan jam tangan syarikat sehingga komitmennya di seluruh dunia.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”8c9db03d-e4ff-4aea-8fee-72017f6a6f58″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

\u201cTentangan yang saya hadapi begitu getir sekali.\u201d<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_heading title=”Commitment to excellence” _builder_version=”4.27.0″ _module_preset=”69ee4e5e-5969-49f9-85b0-125770ca3661″ title_level=”h2″ custom_margin=”||20px||false|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_heading][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Sejak mula lagi, kisah Rolex berkisar tentang usaha memburu kesempurnaan dan harapan untuk menjangkaui batasan pencapaian.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-superlative-certified_19jva_012-landscape.jpg” alt=”Rolex Watch with Superlative Chronometer Certification – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-superlative-certified_19jva_012-landscape.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-superlative-certified_19jva_012-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”_initial” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Ketika abad ke-20, seorang usahawan berwawasan yang berpusat di London berada di ambang kejayaan. Matlamatnya? Untuk memperkenalkan satu permukaan simbolik yang belum diketahui dalam dunia pembuatan jam tangan pada masa itu: Rolex. Satu nama baharu yang dicipta pada tahun 1908, yang menjadi salah satu jenama yang paling dihormati di dunia dalam beberapa dekad. Seperti yang diceritakan oleh Hans Wilsdorf dalam memoir tentang masa syarikatnya baru ditubuhkan, tentangan yang dihadapi pada awalnya begitu getir sekali.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-hans-wilsdorf_19jva_012-landscape.jpg” alt=”Rolex Creator Hans Wilsdorf – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-hans-wilsdorf_19jva_012-landscape.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-hans-wilsdorf_19jva_012-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”_initial” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” custom_margin=”||0px||false|false” custom_margin_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Usahawan ini bermula dari bawah, tetapi beliau memiliki kualiti yang tidak ternilai: visi, ketekunan dan kemampuan bekerja yang luar biasa. Sebagai anak yatim piatu pada usia 12 tahun, dengan hanya kesungguhan untuk mengatasi cabaran, Hans Wilsdorf mencipta jam tangan kalis air automatik pertama di dunia dengan rotor Perpetual \u2013 seutas jam tangan yang telah menjadi tanda aras dari segi kualiti dan prestij.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.24.2″ _module_preset=”default” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_fullwidth_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-1910_early-rolex-model_191rg_001-landscape-scaled-1.jpg” alt=”Rolex Watch – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-1910_early-rolex-model_191rg_001-landscape-scaled-1.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-1910_early-rolex-model_191rg_001-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.27.0″ _module_preset=”d0af8aba-d997-42cf-8895-4dfa1f112c75″ background_color=”#f9f7f4″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

\u201cTerlalu rumit, terlalu rapuh, adaptasi yang buruk\u201d \u2013 jam tangan tersebut disambut dengan sinis. Namun, berbekalkan kepercayaannya, Hans Wilsdorf berjaya mencapai objektif beraninya untuk mencipta jam tangan Rolex \u2013 Oyster Perpetual \u2013 sebagai lambang jam tangan kalis air: tepat, teguh dan mampu bertahan dalam semua keadaan. Namun, beliau bukan sekadar seorang pemimpin berwawasan yang menerapkan ciri teknikal dan estetik asas pada jam tangan Rolex. Usaha berterusannya untuk memburu kesempurnaan disertai dengan kemurahan hati yang mendalam dan kepercayaan yang tidak goyah terhadap potensi manusia.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-datejust-m126231-0016_1801ac_009-landscape.jpg” alt=”Rolex Oyster Perpetual Detail – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-datejust-m126231-0016_1801ac_009-landscape.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-datejust-m126231-0016_1801ac_009-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”_initial” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_heading title=”Uniting expertise ” _builder_version=”4.27.0″ _module_preset=”69ee4e5e-5969-49f9-85b0-125770ca3661″ title_level=”h2″ custom_margin=”||20px||false|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_heading][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Sebuah syarikat bersepadu dan bebas, Rolex mempunyai sumber pembuatan yang merangkumi pelbagai kemahiran dan pengetahuan. Pembuat jam tangan, jurutera, pereka dan pakar lain bekerjasama rapat daripada reka bentuk hingga pembuatan jam tangan. Budaya syarikat Rolex dibina berdasarkan nilai-nilai kemanusiaan yang meletakkan kepakaran dan kemahiran insani sebagai fokus dalam setiap kerja Rolex.<\/p>\n

Rolex menyediakan pelbagai kerjaya, direalisasikan oleh para pekerja yang pakar dalam bidang mereka. Syarikat ini mempunyai kawalan penuh ke atas komponen penting syarikat daripada pemilihan aloi emas kepada pemesinan, pengemasan dan pemasangan mekanisme, penutup, elemen permukaan dan rantai serta penetapan permata. Pengetahuan jenama juga tersedia di seluruh dunia hasil daripada rangkaian perkhidmatan selepas jualan yang luar biasa.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”a15427c0-f4c1-46bf-a17a-0b4609332e3b” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-18ra_v2_009-2234_rolex-sav_retailers_175_controle-final_fermoir_v1-landscape.jpg” alt=”Assembling Rolex Parts – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-18ra_v2_009-2234_rolex-sav_retailers_175_controle-final_fermoir_v1-landscape.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-18ra_v2_009-2234_rolex-sav_retailers_175_controle-final_fermoir_v1-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”_initial” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” custom_margin=”||0px||false|false” custom_margin_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Untuk memastikan kepakaran Rolex terus wujud pada masa hadapan, Rolex mempunyai Pusat Latihan sendiri yang unik. Dikhususkan untuk mengejar kecemerlangan dan melatih pekerja, pusat yang terletak di Geneva ini menawarkan latihan kepada pekerja dan membimbing para perantis. Matlamat syarikat ini adalah untuk menyampaikan kemahiran dan pengetahuan yang unggul kepada generasi muda.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.24.2″ _module_preset=”default” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_fullwidth_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-training-centre_18ra_v3_002-landscape-scaled-1.jpg” alt=”Rolex Training Centre – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-training-centre_18ra_v3_002-landscape-scaled-1.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/training-centre_18ra_v3_002-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”d0af8aba-d997-42cf-8895-4dfa1f112c75″ background_color=”#f9f7f4″ hover_enabled=”0″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content” custom_padding=”90px||0px||false|false” sticky_enabled=”0″ custom_padding_tablet=”60px||0px||false|false” custom_padding_phone=”60px||0px||false|false”][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_heading title=”A watch unlike the rest” _builder_version=”4.27.0″ _module_preset=”69ee4e5e-5969-49f9-85b0-125770ca3661″ title_level=”h2″ custom_margin=”||20px||false|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_heading][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Koleksi Oyster Perpetual dibina atas kejayaan model Oyster asli yang dipatenkan dan dilancarkan pada tahun 1926. Sebagai jam tangan kalis air pertama di dunia, model ini berperanan sebagai perintis dalam pembangunan jam tangan moden. Selama bertahun-tahun, Oyster ialah peneraju pelbagai inovasi yang membanggakan \u2013 seperti ciri automatik melalui penggunaan rotor Perpetual (1931) \u2013 yang menjadi identiti model dalam koleksi dan menempa reputasi Rolex dalam mengejar kecemerlangan, yang meletakkan ketepatan kronometri dan kebolehpercayaan sebagai asas.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”a15427c0-f4c1-46bf-a17a-0b4609332e3b” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-oyster-pertetual-original_0749_003-landscape.jpg” alt=”Rolex Oyster Perpetual – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-oyster-pertetual-original_0749_003-landscape.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-oyster-pertetual-original_0749_003-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”_initial” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.0″ _module_preset=”e267c447-7f82-46f1-818d-85b3b83bac82″ link_text_color=”#127749″ custom_padding_tablet=”|0px|||false|false” custom_padding_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Lama-kelamaan, Oyster berkembang menjadi koleksi jam tangan yang menyatukan fungsi baharu dan teknologi inovatif. Semua model berkongsi ciri-ciri asas dan identiti visual yang kuat. Kini koleksi ini terdiri daripada 12 jenis yang dibahagikan kepada dua kategori: Jam tangan Klasik seperti Datejust dan Day-Date, dan jam tangan Profesional, termasuk Explorer dan GMT-Master II.<\/p>\n

Sebagai perintis jam tangan, Rolex menjadi titik mula untuk pelbagai inovasi utama dalam industri pembuatan jam tangan dan telah memfailkan lebih daripada 600 paten sepanjang penubuhan syarikat.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.0″ _module_preset=”77920902-f5d7-4049-920d-27f4fc68244f” hover_enabled=”0″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content” custom_margin_last_edited=”off|desktop” custom_margin=”||0px||false|false” sticky_enabled=”0″][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-explorer-m226570-0001_2205jva_001-landscape.jpg” alt=”Rolex Explorer – Swee Cheong Watch” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-explorer-m226570-0001_2205jva_001-landscape.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-history-explorer-m226570-0001_2205jva_001-portrait.jpg” src_last_edited=”on|phone” _builder_version=”4.25.1″ _module_preset=”_initial” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”d0af8aba-d997-42cf-8895-4dfa1f112c75″ background_color=”#f9f7f4″ global_colors_info=”{}” global_module=”23621″ theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.0″ _module_preset=”fc8fdbb6-ecb4-44a6-bc79-fb3e0f414bda” custom_margin=”||0px||false|false” custom_margin_last_edited=”off|desktop” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-collection_banner-datejust-m126234-0051_2210jva_001-2.jpg” alt=”Rolex Datejust – Swee Cheong Jewellery & Watch” url=”https:\/\/staging.sweecheong.com.my\/rolex\/watches\/datejust\/” src_tablet=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-collection_banner-datejust-m126234-0051_2210jva_001-2.jpg” src_phone=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-collection_banner-datejust-m126234-0051_2210jva_001-portrait-2.jpg” src_last_edited=”on|tablet” _builder_version=”4.27.0″ _module_preset=”5da84e60-fe62-4cdc-b1ba-b97574f3edc8″ global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][et_pb_text _builder_version=”4.27.0″ _module_preset=”ec009299-ef45-414c-a00c-3727644b6d67″ text_text_color=”#452C1E” link_text_color=”#127749″ global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Rolex Datejust 31<\/strong><\/p>\n

[\/et_pb_text][et_pb_heading title=”Make a date of day” _builder_version=”4.27.0″ _module_preset=”7f0944ee-2b2d-489a-815f-a8541df1b47e” title_level=”h3″ custom_margin=”||5px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_heading][et_pb_button button_url=”https:\/\/staging.sweecheong.com.my\/rolex\/watches\/datejust\/” button_text=”Learn more” _builder_version=”4.27.0″ _module_preset=”2126ceac-a6e0-4bd2-8fe5-62e75f2c43c4″ global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Keep Exploring” _builder_version=”4.27.0″ _module_preset=”d0af8aba-d997-42cf-8895-4dfa1f112c75″ global_module=”22424″ saved_tabs=”all” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.0″ _module_preset=”fc8fdbb6-ecb4-44a6-bc79-fb3e0f414bda” custom_margin=”||0px||false|false” custom_margin_last_edited=”off|desktop” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”d1ad3c1d-0fd8-4a2e-9059-a096ac21038d” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_heading title=”Keep Exploring” _builder_version=”4.27.0″ _module_preset=”7f0944ee-2b2d-489a-815f-a8541df1b47e” title_level=”h2″ custom_margin=”||10px||false|false” locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_heading][dsm_card_carousel _builder_version=”4.27.0″ _module_preset=”7b2ab4be-c39c-436c-bc22-c513fa53e5c8″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content”][dsm_card_carousel_child title=”Discover Rolex” image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-keep-exploring-discover-rolex-shoot_shop_geneva_retail_campaign_logo_pub-2-iso_01.jpg” image_as_background=”off” badge_text=”Link” badge_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE5MDE1In19@” alt=”Rolex Logo On Wall – Swee Cheong Watch” _builder_version=”4.27.0″ _dynamic_attributes=”badge_url” _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][dsm_card_carousel_child title=”Rolex Watches” image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-keep-exploring-rolex-watches-1945_oyster_perpetual_datejust_1802jva_m126333_0010_1802jva_002.jpg” image_as_background=”off” badge_text=”Link” badge_url=”https:\/\/staging.sweecheong.com.my\/rolex\/watches\/” alt=”Side View Rolex Watch – Swee Cheong Watch” _builder_version=”4.27.0″ _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][dsm_card_carousel_child title=”New Watches 2024″ image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-keep-exploring-new-watches-2024-gmt-master-II-m126710grnr-0003_2401jva_002_rvb.jpg” image_as_background=”off” badge_text=”Link” badge_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE1MTg2In19@” alt=”Rolex GMT-Master II M126710GRNR-0003 – Swee Cheong Watch” _builder_version=”4.27.0″ _dynamic_attributes=”badge_url” _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][dsm_card_carousel_child title=”Watchmaking” image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-keep-exploring-watchmaking-2023-watchmaking-features-manifesto-still_digital_master_rgb.jpg” image_as_background=”off” badge_text=”Link” badge_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjY2MDEifX0=@” alt=”Molding Rolex Crown – Swee Cheong Watch” _builder_version=”4.27.0″ _dynamic_attributes=”badge_url” _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][dsm_card_carousel_child title=”Servicing Your Rolex” image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-keep-exploring-servicing-2234_rolex-sav_retailers_176_controle-final_mise_heure_v2.jpg” image_as_background=”off” badge_text=”Link” badge_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU2OTAifX0=@” alt=”Final Control – Swee Cheong Watch” _builder_version=”4.27.0″ _dynamic_attributes=”badge_url” _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][dsm_card_carousel_child title=”World of Rolex” image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/world-of-rolex-cover-lemans19js_1338_r-portrait-1-1.jpg” image_as_background=”off” badge_text=”Link” badge_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE4ODY2In19@” alt=”World Of Rolex Banner – Swee Cheong Watch” _builder_version=”4.27.0″ _dynamic_attributes=”badge_url” _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][dsm_card_carousel_child title=”Rolex at Swee Cheong” image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-keep-exploring-contact-us-A7404109-landscape-1.jpg” image_as_background=”off” badge_text=”Link” badge_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzMTg0In19@” alt=”Rolex Retail Store – Swee Cheong Watch” _builder_version=”4.27.0″ _dynamic_attributes=”badge_url” _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][dsm_card_carousel_child title=”Contact Us” image=”https:\/\/staging.sweecheong.com.my\/wp-content\/uploads\/rolex-keep-exploring-contact-us-A7404109.jpg” image_as_background=”off” badge_text=”Link” badge_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU3MzcifX0=@” alt=”Rolex Retail Store – Swee Cheong Watch” _builder_version=”4.27.0″ _dynamic_attributes=”badge_url” _module_preset=”b413f963-e1d2-4f81-a0c3-4882b7e6d10c” global_colors_info=”{}” theme_builder_area=”post_content” parent_button=”off” parent_header_level=”h4″][\/dsm_card_carousel_child][\/dsm_card_carousel][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","protected":false},"excerpt":{"rendered":"

Hans Wilsdorf was firmly convinced of a person\u2019s ability to innovate and strive for excellence.Published on April 9, 2024More than 100 years after the creation of the brand, the founder\u2019s philosophy is more present than ever, from the manufacturing of the company\u2019s watches to its commitments worldwide.\u201cThe opposition I encountered seemed insuperable.\u201dSince the beginning, the story of Rolex has been characterized by the quest for perfection and the ambition to push the boundaries of achievement.At the turn of the 20th century, a visionary entrepreneur based in London was on the verge of success. His aim? To introduce the watchmaking world of the day to an as-yet-unknown dial signature: Rolex. A new name, invented in 1908, it would become one of the world\u2019s most respected brands in the space of a few decades. As Hans Wilsdorf recounted in his memoirs of the early days of his company, the opposition he faced seemed insurmountable at first.The entrepreneur started out with very little, but he did possess invaluable qualities: vision, perseverance and an extraordinary ability to work. An orphan at the age of 12, with nothing other than his determination to help him overcome challenges, Hans Wilsdorf went on to invent the world\u2019s […]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[237],"tags":[],"class_list":["post-23266","post","type-post","status-publish","format-standard","hentry","category-world-of-rolex"],"acf":[],"_links":{"self":[{"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/posts\/23266","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/comments?post=23266"}],"version-history":[{"count":7,"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/posts\/23266\/revisions"}],"predecessor-version":[{"id":44132,"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/posts\/23266\/revisions\/44132"}],"wp:attachment":[{"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/media?parent=23266"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/categories?post=23266"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.sweecheong.com.my\/ms\/wp-json\/wp\/v2\/tags?post=23266"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}